(Services — Presence · Commerce · Systems)

The website, the store and the system behind them.

Start with whichever your business needs most. Every line can include Care, so the work keeps performing after launch.

AURA / Presence

Presence

Premium websites and digital identity for modern companies.

I start with your business — who your customers are, what they need to believe, what you want them to do — and only then design. Every site is hand-built: fast, findable, and structured so you can change the parts you'll want to change.

  • Website strategy
  • UX and UI design
  • Visual direction
  • Premium frontend development
  • Brand-aligned web systems
  • SEO foundations and analytics

AURA / Commerce

Commerce

Ecommerce designed to raise perceived product value and the quality of every sale.

A store should feel as considered as the product in it. I plan the catalogue and the buying journey, then design the storefront around product storytelling rather than a default theme.

  • Ecommerce strategy
  • Shopify experiences
  • Premium product storytelling
  • Conversion-focused design
  • High-end storefront systems
Proven inMidcenturist

AURA / Systems

Systems

The software behind the website — portals, workflows and the admin that runs on spreadsheets today.

Fees management, invoicing and bank reconciliation, jobcards, payroll, client portals and onboarding. I map the workflow with you, then engineer it properly: real databases, real roles and permissions, built to run for years.

  • Client portals
  • Onboarding systems
  • Workflow and automation
  • Roles, permissions and sign-in
  • Phased delivery you can use as it lands

AURA / Care

Care

Launch is the start, not the finish. I can stay on for hosting, monthly management, data capturing, DNS and email, SEO and analytics upkeep.

Services

What I can help with

  1. Research - Strategy - Structure

    Before anything is designed: what the business needs the site to do, who has to believe it, and the pages and order that get them there. Goal, audience and structure, settled on paper first.

  2. UX - UI - Visual direction

    Interfaces built around how your buyers decide — hierarchy, rhythm, type and motion that make the business feel as considered as the work it does.

  3. Development - Motion - SEO

    Hand-built, fast and findable. Every section a reusable component, every animation kept separate, and the parts you'll want to change made easy to change.

  4. Strategy - Design - Development

    A store that feels as considered as the product in it: the catalogue and buying journey planned first, then a storefront built around product storytelling rather than a default theme.

  5. Workflow - Design - Engineering

    The software behind the website — fees, invoicing and reconciliation, jobcards, payroll, portals and onboarding. Real databases, real roles and permissions, delivered in phases you can use as they land.

  6. Positioning - Messaging - Visual identity

    Positioning and identity worked out alongside the site, so it has something true and specific to say — in words and in how it looks.

  7. Hosting - Monthly management - DNS & email - SEO

    Launch is the start, not the finish. I stay on for hosting, monthly management and data capturing, DNS and email, and the SEO and analytics that keep a site found.

Project process

Three steps, from first call to launch.

  1. Step01

    We uncover your story

    We dig deep into your brand, surface what makes you irreplaceable, and shape it into sharp positioning and a website strategy that connects in seconds.

  2. Step02

    We shape your digital presence

    With your narrative locked, we design and direct a brand and website that feels premium, signals credibility, and gives your audience one clear reason to lean in and act.

  3. Step03

    We send it into the world

    Your brand and website go live as a long-term asset that turns attention into opportunity, attracts the clients you're built for, and grows with you.

FAQ

Here’s what to consider before we work together.

Who will actually be working on our project?

Andrew leads every engagement — strategy and creative direction — and is your primary point of contact throughout.

Depending on scope, a carefully selected team of collaborators supports on design and development. The level of care and craft stays consistent, regardless of project size.

How long do your projects usually take?

Most projects run 10–14 weeks end to end.

Timelines can flex based on scope, but we set milestones from day one so there are no surprises.

How do you communicate and manage work?

We keep things simple and transparent, with a dedicated Notion portal to manage your project — timelines and deliverables in one place.

Most of the time you'll receive async Loom updates and weekly communication via Slack or WhatsApp. We can also integrate with your tools, so the process stays structured yet flexible.

Synchronous calls are typically scheduled to review important decisions or milestones.

What do you need to start working together?

We'll discuss your specific needs on a discovery call, then provide a tailored proposal to match your project.

After that, we just need the signed proposal and contract, and the initial project deposit. That's all — we keep onboarding fast so we can get to work as soon as possible. Ready to get started?

Book a call with Andrew
What happens after launch?

We provide 90 days of hands-on support to make sure everything runs smoothly and your brand is set to steal the spotlight. You'll also get tailored documentation and CMS training videos, so non-technical team members can update the site with ease.

After that, you're fully equipped to manage things in-house — and if you ever want ongoing support, we offer care plans tailored to your needs.

Can you handle branding, design and development?

Absolutely. Our speciality is delivering all three under one roof, focused on what matters most to you and your business.

Whether you're a team of 10 or a brand operating in 50 countries, your narrative, identity, visuals and functionality are aligned from day one, creating a cohesive final experience.

What is the project investment?

Project investment starts from R8,000, with most projects ranging from R10,000 to R100,000 depending on scope and project complexity.

Ready for a presencethat matches whatyou’ve built?